Who We Are
At Tip Top Bakeries, everything we do is guided by our purpose, ‘Everyday Moments of Goodness’. This represents the lives we touch and the difference we make. These moments are the reason why we do, what we do. Those moments that bring a smile, make us proud or keep us safe, are all moments we provide, experience and strive for through our work. Tip Top has been baking in Australia and New Zealand since the 1950’s. Back then our pre-sliced, wrapped bread revolutionised the baking category. Today, we’ve grown to be one of the best-known and most-loved food brands in Australia and New Zealand with a market-leading range of breads and baked goods.
Our Values
Safe
Safe
We create a safe place to work. We care about each other. Safety has an equal voice. Our food is safe.
Courageous
Courageous
We do the right thing, not the easy thing. We have the courage to take the business somewhere. We act with grit, determination, and urgency. We are open to be vulnerable, take risks and learn quickly.
Trusting
Trusting
We build open and trusting relationships. We are transparent and speak the truth. We do what we say and keep our promises.
Collaborative
Collaborative
We are more than the sum of our parts. We work creatively for better outcomes and embrace diversity. We are prepared to hold the tension and aim for collaboration not cooperation.
Meet Our Leaders
Goodness begins within at Tip Top Bakeries, with great teams supported by passionate leaders.
Lorna on LinkedIn
Click here to learn more about our GWF Baking NZ team and leaders.
Our Parent Companies
Tip Top Bakeries is a division of George Weston Foods. George Weston Foods (GWF) has been serving Australians and New Zealanders for more than six decades. Today, GWF is one of the region’s largest and most innovative food manufacturers. The diverse and ever-growing GWF range features leading brands including Tip Top Bakeries, DON, Yumi’s, MAURI (flour, bakery ingredients and animal feed) and Jasol (cleaning and hygiene solutions).
- over 6000 employees
- 40 Sites across Australia & NZ
- $2.2 Billion Annual Revenue
- Operating over 50 years
Over 6,000 Employees
40 Sites across Australia & NZ
$2.2 Billion Annual Revenue
Operating over 50 years
George Weston Foods (GWF) is a wholly owned subsidiary of Associated British Foods (ABF) plc, a diversified international food, ingredients and retail group. ABF’s purpose is to provide safe, nutritious, affordable food, and clothing that is great value for money. In doing these things well, ABF seeks to contribute to making millions of people’s lives better, every day.
- Associated British Foods plc: Began with a single bakery in 1935
- Today over 132,000 employees worldwide
- Operations in more than 53 countries
- Serving customers in 100+ countries




Our Locations
View text version of our locations*Traditional Land names according to the AIATSIS Map of Indigenous Australia.
In the spirit of reconciliation, we acknowledge the Traditional Owners, Custodians and First Nations of Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander people.
We recognise the unique role Māori as Tangata Whenua and embrace Te Tiriti o Waitangi recognising Māori as tino rangitiratanga of Aotearoa/New Zealand while embracing the guiding principles of the Treaty.
Get in Touch
Are you looking to find one of our Tip Top Bakeries products in your local store? Check out our Product Finder page to search by product and location.
If you are interested in finding an open role with Tip Top, please check out our Careers Page.
If you’d like any more information, or have any feedback on our products or website, please don’t hesitate to get in touch.
Australia
You can give us a call on 1800 645 515 (free call), submit an online enquiry form, or write to us at Tip Top Bakeries P.O Box 555 Enfield NSW 2136.
New Zealand
You can give us a call on 0800 847 867 (free call), submit an online enquiry form, or write to us at George Weston Foods (NZ) Ltd, PO Box 97011, Manukau City, Auckland, 2241.